About Mary
I’m a website support specialist, business mentor, and digital course creator working with doulas, birth workers, and holistic practitioners. I help you create a calm, clear, and sustainable online presence through website support, digital resources, and intentional business mentoring.
How I came to this work
My interest in birth work began after the birth of my son in 2014, which was a long and medically complex experience that left a lasting impact on me. Later, the birth of my daughter at home in a very different setting offered a deeply empowering contrast and shifted the direction of my work and interests.
These experiences sparked a lasting interest in how women are supported through major life transitions, and eventually led me into Doula work.
Over time, my path expanded beyond direct birth support into business, systems, and digital work for birth and other allied health practitioners.
From community work to systems and support
Alongside my work in the birth space, I have over 20 years of experience in community development, education, and administration, supporting migrant and refugee women and families through complex transitions and systems navigation.
I also have extensive experience in business operations, administration, and organisational support across a range of industries, alongside academic training in anthropology, education, and languages.
This combination of systems thinking, education, and people-centred work is what ultimately shaped my approach to supporting practitioners with their websites, business foundations, and digital tools.
Building my own business
I have spent the past 7 years building my own business in the Doula and birth work space, while also continuing to work in community development and education roles.
Along the way, I have invested in coaching, mentoring, and professional development (over $20,000), which has shaped both my practical business skills and my understanding of what sustainable, values-aligned business really requires.
Like many practitioners, I also experienced periods of burnout and recalibration, which ultimately led me to simplify and refine the way I work.
What I do now
Today, I support Doulas, Birth workers, and practitioners through:
Website support and development
Digital resources and tools
Business mentoring (selectively and intentionally)
Online education through my course, The Savvy Doula
My focus is helping you build a business and online presence that feels calm, sustainable, and aligned with your capacity—not overwhelming or overly complex.
The Savvy Doula
In 2023/2024 I created The Savvy Doula as a comprehensive online business course to support Doulas in understanding the foundations of their business in a practical, accessible way.
It is designed for those who want to move beyond surface-level guidance and get into the real structure of how their business works—without needing to invest thousands in coaching.
It remains an evergreen resource within my broader suite of digital offerings.
Giving back
Some of my work is informed by traditional Mexican midwifery teachings through my mentor and partner, Naolí Vinaver, whose work I also support in Australia as part of our professional partnership. A portion of this work contributes to the Rhodanthe Lipsett Indigenous Midwifery Charitable Fund, which supports Aboriginal and Torres Strait Islander people to undertake midwifery education and strengthen culturally safe care for Indigenous mothers and babies.
Training & background
Bachelor of Arts (Anthropology & Languages) – La Trobe University
Diploma of Education – La Trobe University
Doula Training – Dial a Doula
Childbirth Education – Birthing From Within
Additional training in cultural competency, counselling skills, somatic approaches to birth, and community development practice
Let’s work together
If you’re looking for calm, grounded support to strengthen your website, clarify your business, or access practical tools to grow sustainably, I’d love to support you. Explore my website support, digital resources, or The Savvy Doula course to find what fits where you’re at.